Posts tagged as:

marketing process

What’s the goal of marketing?

Careful, it’s a trick question. Think about your answer carefully before you inadvertently blurt out the wrong answer. [click to continue…]

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Your clients become more valuable every day

Some businesses market all the time. Their steadfast pursuit is new business.

Marketing continually to ferret out new business is a highly important strategy. No one can dispute the value of this approach. Because it is so targeted, direct marketing is the most effective means to reach new clients who are most like your present clients. [click to continue…]

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